AN ODE TO SUMMER
The largest specialty luxury retailer in the Philippines with a wide range of brands in the fashion, beauty, home, and restaurant categories, Stores Specialists Inc. has been at the forefront of the local retail industry with over 90 brands and 500 stores nationwide.
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To conceptualize and produce a localized spring-summer campaign that would merge different high-end fashion brands under its belt.
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To veer away from canned content and use localized production elements to appeal to the Filipino market.
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Studio Sixteen produced a Spring-Summer campaign featuring Pan-Asian models and used visuals that evoked a sense of nostalgia to bring back flashbacks of summer and convey a relatable experience.
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